Successful IHA Hotel Congress with NOVA
The hotel congress of the German Hotel Association (IHA) started in Berlin on Monday as a sign of a new beginning. Around 200 participants came together at the Mercure Hotel MOA in Berlin to discuss current challenges, learning material, success factors and future strategies against the background of the pandemic. The focus of the forum of the hotel industry on Tuesday are questions and answers on the economic perspectives of the industry, the opportunities and risks of digitization as well as successful human resource concepts, which is currently the most pressing topic in the industry.